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The site radrr.com had the following on the site, "Wearing an insulin pump can be fun with radrr insulin pump cases." We noticed that the webpage said " Radrr pump cases are fun, cool and stylish." It also stated " The pouches are professionally designed and made of the highest quality, durable, materials that protect your pump and keep it securely with your child at all times, day and night. Radrr cases make living with a pump easier! Check out all our accessories also to help you personalize your insulin pump pouch. Radrr is all about making insulin pumps cool! BRAND NEW DESIGN." The header had diabetes insulin pump as the highest ranking keyword. This keyword was followed by diabetic insulin pump, insulin pump accessories, and best insulin pump which isn't as urgent as diabetes insulin pump. The other words the site used was diabetic pump accessories. insulin packs is also included but could not be viewed by web engines.